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San Diego State University

ZIP Launchpad E-Track

From Zero to Startup in 8 Weeks

The ZIP Launchpad strives to be the student entrepreneur training at SDSU. Like the student athlete competing on a team, we will provide you structure, training, and resources, but ultimately it is up to your passion, commitment and tenacity to succeed.
The Experience Track (E-track) is an intensive 8 to 10 week experience based cohort program designed to challenge a startup’s key assumptions. Teams will participate in hands-on workshops that build empathy with customers, validate key assumptions about the problem and solution while laying the foundation for a scalable business. The E-track will coach teams on how to collaborate on key aspects of the business, take action and which features to build first so they can move forward with confidence.
The ZIP Launchpad is a performance driven culture that rewards hard work, dedication, commitment and teamwork. Team are expected to attend E-track labs from 11-3 on Friday’s and commit a minimum of 5 hours per week on your startup. Like with everything in life, you get out what you put in. Our most successful teams commit whatever time it takes to be successful.

E-Track Lab Overview

Lab 1

 Teams will choose a customer segment and create a portrait of a single person to represent the segment. They'll identify key assumptions about their customer’s problems, needs, and goals.

Lab 2

 Teams will validate critical assumptions about their customers through live interviews.

*Launch Team Programming 11-1pm

Lab 3

 Teams will learn from customer development by translating their interview notes into actionable insights to validate their customer persona. 

Lab 4

 Teams will identify what customers will do with their product and develop a customer-centric value proposition. 

*Launch Team Programming 11-1pm

Lab 5

 Teams will focus their version one of their product MVP by identifying the minimum feature set that their customers will learn and buy. 

Lab 6

 Launch and E-Track teams will go on a field trip to learn what San Diego's Downtown has to offer entrepreneurs.

Lab 7

 Teams will engage in open lab hours with the goal of launching an experiment that validates their version one of their product MVP. 

*Pitch Coaches will Attend Brunch at 11am.
*Launch Team Programming 11-1pm 

Lab 8

 Teams will learn the significance of pivoting while focusing the team around a vision, purpose, and the values that will drive the company.

Lab 9

 Teams will attend an intensive demo day pitch prep with an assigned pitch coach.

*Launch Team Programming 11-1pm  

Want to be a Part of the
ZIP Launchpad E-Track?

Apply to ZIP Launchpad!

Our Next Application Cycle will be open from:
Nov. 14th 2016 - Feb. 5 2017

E-Track in Action!