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Think Pink @ SDSU

Olympic gold medalist Keshia Baker will headline a campus event promoting early breast cancer detection.
Keshia Baker, SDSU student and Olympic gold medalist, will headline the Oct. 18 event promoting early breast cancer detection.
Keshia Baker, SDSU student and Olympic gold medalist, will headline the Oct. 18 event promoting early breast cancer detection.

SDSU alumni and friends are invited to meet 2012 Olympic gold medalist Keshia Baker from 5-7 p.m. on Oct. 18 at the Parma Payne Goodall Alumni Center. 

Baker will headline the Think Pink @ SDSU breast cancer health fair co-hosted by the Helen Knoll Foundation and SDSU.

Early prevention

Mary Shojai
Helen Knoll ('81) was a graduate of SDSU's College of Health and Human Services. Her death from cancer prompted the formation of the Helen Knoll Foundation.

The event is designed to educate women aged 18 to 40 about their breast cancer prevention and early detection options. It will also feature a series of informative and interactive activities geared toward teaching young women how to reduce their overall risk of breast cancer, as well as information on early detection screenings.

Mammograms are not generally available to women younger than 40, and many people believe that self-examinations are the only other option. The event will teach young women that there are actually a number of screening options available for women under 40, including Thermography, HALO, and Ultrasound.

Helen Knoll Foundation

The foundation, named for SDSU alumna Helen Knoll ('81), focuses on women who are not currently served by the multitude of other breast cancer charities and research centers focused on women over 40.

"If my daughter had known about the prevention and screening options available to her as a women under 40, I believe that she would still be here with me today,” said Cecile Bereal.

The Helen Knoll Foundation and SDSU agree with Cecile, and want to educate other young women on how to prevent and detect breast cancer.

Breast cancer screenings such as mammograms have increased the survival rates in women over 40, but very little is being done for women under 40. 

According to the American Cancer Society, although women under 40 have the lowest incidence rate of breast cancer, they have the highest mortality rate.

The Helen Knoll Foundation’s goal is to change this trend by promoting prevention and early detection options for women between 18 and 40, and allow women of all ages to detect cancer at its earliest and most treatable stage.

More information

For more information please visit www.HelenKnollFoundation.org.

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