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San Diego State University

SDSU Brand Central

Examples of the Brand

Beyond the tagline and brand advertising, it is important that all our official communications reflect and support the SDSU Brand. 

Below are examples of strong brand expression.

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Billboard Examples
Print Ad Examples
Kristen Meier billboard - excellence starts here
Thom McElroy magazine ad - entrepreneurship starts here

This billboard detail highlights diver Kristen Meier.  She exemplifies the championship quality of SDSU's student athletes in the classroom and in competition. 

This magazine ad detail features Volcom co-founder Thom McElroy.  He evinces leadership qualities developed in SDSU alumni, who blaze successful paths in business and work to solve critical challenges facing their communities.


Pole Banner Examples

Poll Banner  - Global Understanding Starts Here

These poll banners share stories of terrific students, faculty and alumni whose achievements exemplify the university's brand.

Television Commercials

From The Mesa to Mars 30 second TV Spot

Leadership Starts Here: Jeremy Barr

Leadership Starts Here: Erin Fletcher

Leadership Starts Here: Marcel Hetu

Leadership Starts Here: Whitney Ashley