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New SDSU Institute for Meetings and Events Receives Endowment

Local travel industry icon Patti Roscoe endows professorship to enhance quality meetings and events education

San Diego State University's School of Hospitality and Tourism Management has received a significant gift from local meetings industry icon Patti Roscoe.

The gift will endow a professorship in the school's new Institute for Meetings and Events. SDSU President Stephen L. Weber and Joyce Gattas, dean of the College of Professional Studies and Fine Arts, formally announced the gift at a naming ceremony on Wednesday, May 6.

Inspiring students

"From the very beginning of this journey, we worked hard to create a program that would inspire students to pursue their passion of service to our industry," Roscoe said. "Our goal was to prepare them at the highest level to become dynamic, future leaders.

"We are now graduating well-trained, professional scholars who have met our aspirations — and beyond. My personal objective was to support a specialty emphasis in my discipline, something that does not exist in four-year hospitality schools. I am absolutely delighted we have taken that step with the Institute for Meetings and Events. We have accomplished so much by partnering together, hospitality industry and SDSU, and I am honored and proud to be part of making this dream a reality."

Program trailblazer

"Patti has always been a trailblazer for our hospitality and tourism program, in our community and throughout the meetings and events industry," Gattas said.

"Patti's gift allows us to establish the first ever Institute for Meetings and Events, as well as the first endowed faculty position to bear the name of a woman in the history of SDSU. It is a great honor to recognize Patti for this unprecedented milestone."

About Roscoe

Roscoe is founder and chairman of the Board of Advisors of the SDSU School of Hospitality and Tourism Management. As the 1981 founder of PRA Destination Management Company, Roscoe created a franchise operation that grew to 19 offices throughout the world.

In November 2007, she sold PRA to Allied International, which now has 27 offices in 8 countries, and became a director of Allied International. She also was on the founding board of Meeting Professionals International and Women's Leadership Initiative, and she also serves on the board of San Diego National Bank. 

Roscoe is also an active volunteer in her community, helping such organizations as the Girl Scouts San Diego-Imperial Council, San Diego Rotary Club, San Diego Convention & Visitors Bureau, the San Diego International Sports Council and the USS Midway Museum.

About the institute

San Diego State approved the establishment of the Institute for Meetings and Events within the School of Hospitality and Tourism Management in spring 2009. The IME is the first higher education institute of its kind, with its primary focus being education and research dedicated to the application of professional principles in meetings and events, shaping the future of this important industry.

The IME will create and deliver initiatives in executive development, research and curricular innovation. It will also organize symposia and industry events in the community to stimulate dialogue and discuss key issues and to share knowledge in this new and dynamic discipline. It aims to educate students and others in the profession through these meetings and events.

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